Intent 1 – LorenH SophiaC TannerM
The Change We Wish To See
Abstract: A news publication that shows positive headlines to inspire people to help create the change they dream of.
Concept: A newspaper or ‘zine that has headlines of hope and solutions to uplift the people who read it and get them to think about if the contents could really happen or not. We also are considering taking it online and making a website that looks very similar to a major newspaper or magazine, like Time, People, New York Times, and/or a more local publication like the Bangor Daily News.
Why is this important and who is it for? It is for the common civilian to try to stir their mind as to what really is and isn’t possible. Seeing a physical news headline (digital or print) of news we dream of hearing can make the possibility seem more tangible. This is important as political apathy is much too common as it’s easy to feel helpless against corporate and government kingpins.
New Media Strategy: This idea employs the “upstage the man” strategy, where we are impersonating something bigger than us to get our “smaller-person” message out there.
Audience and influence: The audience in mind is the everyday civilian who may feel powerless in our current social and economic state.We hope it will wake people up to the potential of these good things coming true through more community involvement, and we want to try to break through the understandable apathy.
Budget and materials:
| Line item | Cost | Time |
| Computer to make the site / design the print, InDesign, a code editor | n/a (already owned) | 6-10 hours |
| Our own domain to imitate a larger publishing company. | ~ $10-$15 | 20 minutes |
| printing costs for the ‘zines | 40¢/page | One day |
| ‘Zine distribution | Physical copies: n/a
Url stickers: $2.30/ sticker, an estimated 20 stickers, so $46 |
Shipping time, ~2 weeks. |
| Copywriting | n/a | Multiple weeks |
3 thoughts on “Intent 1 – LorenH SophiaC TannerM”
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Concept
1. what media is the intent/project? 1-1, 1-many, many-many? explain … Many-many, they are using a team to reach out to many people
2. does the idea enlist any of the New Media Strategies? If so which & how? … Upstage the man, they are reacting and basing their project on an already created piece but changing what it is about
3. what major issue(s) does the project engage? … New apathy and negative news
4. does the concept interest you? … Yes, definitely
Design
1. is the design clear and appropriate? … Yes
2. does the design invite attention and/or participation … Yes
Technical
1. what tech is used? is it appropriate? … Computer/software, website domain, printing. Yes
2. what is the cost? is it affordable for most people? the planet? is it sustainable? … The cost is generally low for the creators and would be of no cost to the audience so it is affordable, it is fine for the planet and it is sustainable.
Audience
1. who is the intended audience? … “The common civilian”
2. how is the project geared to the audience? … It uses an approachable format to reach its audience (newspaper/online)
3. would the project appeal to or challenge the audience? how/why? … This would appeal to the audience then challenge it to think and reflect on what was read and about the news today vs the “good news” in the piece
Creativity
1. does the idea stem from some personal passion of the creator? … The team seems passionate about spreading good news and making people reflect on the negative news in the world today
2. can you detect the mark of a particular sensibility? … Yes, see above
Concept
What media is the intent/project? 1-1, 1-many, many-many? explain.
This is one-many. They’re one organization commicating with many readers.
Does the idea enlist any of the New Media Strategies? If so which & how?.
This Upstages the man.
What major issue(s) does the project engage?
It engages the issue of hopeless and sensational media.
Does the concept interest you?
This does sound interesting.
Design
Is the design clear and appropriate?
Yes, it seeks to visually imitate that which it is criticising idealistically.
Does the design invite attention and/or participation?
It invites attention as readers, but not particiapation.
Technical
What tech is used? is it appropriate?
The tech used is digital newspaper websites.
What is the cost? is it affordable for most people? the planet? is it sustainable?
This would be free to read and therfore afforable. The use of paper makes it less sustaiable for the planet.
Audience
Who is the intended audience?
The target audience is everyone.
How is the project geared to the audience?
it offers an alternative to the depressing media they see every day. The stories are designed to be relatable to everyone.
Would the project appeal to or challenge the audience? how/why?
It would appeal to the audience by offering hope.
Creativity
Does the idea stem from some personal passion of the creator?
Yes.
Can you detect the mark of a particular sensibility?
Yes.
Hey–Where’s the featured image??
Great idea. Of course the YES MEN already did it for NYT: https://www.google.com/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=0ahUKEwj_u8vh1rDZAhWn44MKHeB8CgcQtwIIJzAA&url=https%3A%2F%2Fvimeo.com%2F129322969&usg=AOvVaw0v2a5O1JQLzafydWWnWE46
But it could be really cool to do this for
1) Maine Campus….
2) Bangor Daily News….
You will need to source/gather lots of data/articles. You could use some ides from yesmagazine.org as it published “good news” as opposed to scandal and war.
An approach would have a mock up of a newspaper cover, plus a few sample articles in a specific newspaper…
Ambitious but could be really fun to do!!